ABOUT

OUR STORY

EXPERTS IN SKIN, STRESS & SENSORY WELLNESS

Sensorium was created by a multidisciplinary team of spa industry leaders, clinical formulators, and commercial strategists to meet the real needs of modern wellbeing. We saw a gap in the market, products and experiences that didn’t go deep enough, so we built something more.

We’ve been where you are. That’s why Sensorium blends industry wisdom with commercial clarity; our solutions are practical, scalable, and built to last.

Our work spans three core dimensions:
Services – Strategic wellness consulting and spa business development
Scent – Clean, emotional scent identities for brands and spaces
Products – Adaptive skincare and sensory tools for skin, self, and stress care

OUR EXPERTISE

Sensorium is powered by a multidisciplinary team with deep roots in wellness, hospitality, science, and business. Each founder brings decades of experience, hands-on leadership, and a shared commitment to creating transformative, sensory-first wellness solutions.

LYNDELL NELIS

Lyndell is a leading figure in global wellness and luxury hospitality, with recent large‑scale operational leadership for the Middle East’s premier ultra‑luxury resort brand. She has opened and managed more than 30 world‑class spas worldwide and partnered with leading hotel and retail groups. With certifications in advanced massage and beauty therapy, medicinal plants, aroma psychology, and clinical hypnotherapy, she leads Sensorium’s product innovation, treatment development, and consulting strategy. Lyndell combines wellness expertise with commercial acumen — shaping operational frameworks, marketing psychology, and strategic leadership to help brands grow with authenticity and purpose. A sought‑after speaker and educator, she also drives Sensorium’s training programs, brand workshops, and educational content.

MARIOS TRYFONIDES

With over 25 years of executive leadership in international finance, Marios brings a sharp commercial lens to Sensorium’s strategy and growth. He has held senior positions in asset management, corporate finance, and capital markets, specializing in ROI driven growth and sustainable business design. Marios supports Sensorium’s partners with insight into viability, risk, and long-term profitability. From B2B infrastructure to business transformation, he provides the systems and strategic clarity wellness businesses need to thrive in a competitive market.

DR. LINA ALSAMKARI

Dr. Lina blends clinical chemistry with traditional Middle Eastern herbalism to lead Sensorium’s clean product and scent innovation. She formulates adaptive, neurocosmetic skincare rooted in ancient plant intelligence and modern scientific rigor. She translates complex formulation knowledge into accessible, impactful education for our customers, teams and partners empowering them to understand the science behind every Sensorium product.

DR. HASSAN KHARRAT

A pharmacist with a deep commitment to eco conscious innovation, Dr. Hassan oversees Sensorium’s Research & Development Center. He ensures all sourcing, formulation, packaging and production processes align with clean beauty standards and regenerative sustainability principles delivering safe, effective, and transparent products from lab to shelf .

OUR NETWORK

Sensorium is backed by a trusted global network of creatives, suppliers, formulators, practitioners, and strategic partners across wellness, hospitality, business and design. We work with hotel groups, real estate developers, family oces, investors, and spa and wellness operators to deliver end to end support from concept to execution. Our partnerships ensure access to the best people, products, and resources to bring visionary wellness projects to life.

NETWORK PARTNERS

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